For the summer 2019 Summer Collection Born Fly decided to take it to the streets of Atlanta, with the ATL in the driver seat of the company’s culture they wanted to showcase some local artists on the come up. It’s time for Toon.
About the Brand
Founded in 2004, Born-Fly has developed from a small NYC-based t-shirt line into a full streetwear collection. Born-Fly extends beyond simple trends, and is instead propelled by a progressive energy to create unique urban clothes with attitude. The company develops its inspirations from the same subcultures that it targets: hip-hop, graffiti, and skate. Worn by hip-hop celebrities and targeted at style-conscious urban young men, Born-Fly is an ever-expanding brand that stays true to the collective progressive energy that spawned the current youth generation's cultural influences.
Toon was born and raised in Atlanta and was drawn to performing at an early age when his mother bought him a karaoke machine at 10. His hard-hitting style has been influenced by many ATL traditions and icons, but he still brings a voice that is true to himself. His philosophy on expressing himself was inspired by T.I. because, as Toon has stated, “T.I. is the first rapper I really listened to. I’ve been influenced by the way he raps about the struggle and the way he came up.” In 2018 Toon dropped his first big single, “Only,” the song reminds listeners to be blinded by success or struggle because you ain’t the only one know the plug.
Coming soon from Born-Fly