Streetwear brand Ice Cream offers up some summer sweets in the form of dope apparel from Pharrell Williams.
BBC Ice Cream is a streetwear clothing and accessory brand created in 2005 by Pharrell Williams and BAPE founder Nigo. The brand was acquired by Iconix Brand Group and moved production from Japan to Canada, Mexico, Korea and China, which resulted in record numbers. Pharrell reacquired the brand in 2016 and the goal is to return to the fresh flavor that put them in the kitchen.
While deciding on a scoop to feature, we’re just glad we didn’t have to choose among 31 flavors. So we landed on this Short Sleeve Tee. Everybody loves creamsicles! In case you didn’t know the frozen dessert was invented by Frank Eppperson waaaay back in 1905. He was able to enclose vanilla ice cream within a layer of frozen fruit juice when he was just 11 years old. He called his invention the “Epsicle” which later became “popsicle”, “creamsicle” and later the “dreamsicle”. Yum!