Paradi$e continues to deliver the freshness with a collection of headwear just in time for the holidaze.
According to the brand, Paradi$e is a new chapter. “What we always loved about fashion is the ability to create art people can enjoy and wear everyday. Paradise & Co is not a new brand, it’s simply the next phase in our creative process. We get to decide who we want to be everyday, life is full of obstacles, but the beauty is the art of consistency no matter what. Believe in yourself and build your own paradise. We started over 10 years ago and after several tweaks and turns, we are excited to present our latest creations.
The year was 1992 and we were right smack in the middle of the Los Angeles uprising. In case you didn’t know, the LA riots were a series of riots and civil disturbances that occurred in Los Angeles County in April and May 1992. Unrest began in South Central Los Angeles on April 29, after a trial jury acquitted four officers of the Los Angeles Police Department (LAPD) for usage of excessive force in the arrest and the horrific beat down of Rodney King, which had been videotaped and widely viewed in TV broadcasts. Another reason for the unrest was the killing of Latasha Harlins, a 15 year old African-American female that was shot by a Korean business owner. This LA Riot Snapback pays homage to those troubled times and is fully lit with the flaming LA logo. Plus it was made with love in Los Angeles, California which some refer to as paradise, when it’s not burning!