Streetwear brand Lurk Hard has just released some new shirts, crewnecks and hoodies that are more than worthy of a second or even third look.
Sacramento-based Lurk Hard is a skate brand that was founded in 2008 by longtime skateboarding enthusiast and Fresno, California native Geno Failla. What started out as just shirts and stickers has quickly developed into one of the top skate brands on the come up. The Lurk Hard Company Overview simply states “We Fell Off Before We Got On.” Now that’s a statement we can respect. Lurk Hard offers an innovative style solution for your everyday lurker by offering affordable, quality clothing product that skateboarders can connect with to compliment and enhance the lurker lifestyle.
One of the things we appreciate most about Lurk Hard is the brand doesn’t have to try to be hard, it just is. Simple styles, boxy cuts and fierce graphics get the job done with quality. Take this Hit Crewneck in Pigment Black for example. 80/20 cotton poly fleece blend provides the comfort and Lurk Hard printed graphics on left chest and back add the sizzle.